
Common Name: Magnus Purple Coneflower
Echinacea purpurea ‘Magnus’ — commonly called Magnus Purple Coneflower — is a classic, long-blooming perennial valued for its large, rich rose-pink flowers with broad, mostly horizontal petals and prominent orange-brown cones, appearing from early summer into fall. Dark green, slightly coarse foliage forms a sturdy clump and remains attractive through the season, sometimes developing muted tones in fall. Its upright, well-branched habit and strong stems make it an excellent choice for borders, mass plantings, and pollinator gardens. Mature Size: Width: 18–24 in Height: 30–36 in USDA Zones: 3a–8b Light: Full sun Soil: Well-drained soils; tolerant of poor, sandy, or rocky conditions Water: Low to moderate; drought tolerant once established Wildlife: Attracts bees, butterflies, and songbirds (seed heads) Features & Landscape Uses: Form: Upright, clump-forming perennial with strong, branching stems Excellent for borders, mass plantings, pollinator gardens, and cut flower use Known for its flat-petaled form and strong color Long bloom period provides reliable summer interest Deer resistant and low maintenance Maintenance: Deadhead to extend blooming or leave seed heads for winter interest Cut back in late fall or early spring Divide clumps every few years if needed
| Plant Type: | Perennial |
| Width: | 18-24" |
| Height: | 30-36'' |
| Fragrant: | Yes |
| Fruit | Yes |
| Growth Rate | Fast |
| Zone: | 3 - 8 |
| Deer Resistant: | Yes |
| Salt Tolerant: | No |
| Drought Tolerant: | No |
| Attract: | Butterflies |
| Exposure: | Full Sun |
| Bloom Time: | Late Spring, Early Summer, Summer, Late Summer, Early Fall |
| Landscape/Use: | Container, Border, Rock Garden |
| Shape: | Upright, Clumping |
| Soil Type | Sandy, Well Drained |
| Flower Color: | Violet |
| Leaf Color: | Green |
| Fall Color: | Green |